Science of Selling

Science of Selling Workshop

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Transform Your Sales Team s to High-Performance Closers

In today’s competitive market, selling is no longer an art based on intuition. It is a science powered by psychology, strategy, and structured execution. Most sales teams work hard, yet struggle to convert consistently because they rely on outdated tactics, product pushing, and transactional conversations.

The Science of Selling Workshop changes that.

Designed for modern Indian businesses and fast-growing SMEs, this workshop breaks down the entire sales process into a repeatable, measurable, and highly effective system.

Your team learns why buyers behave the way they do, how decisions are truly made, and what top-performing sales professionals do differently to influence outcomes without being pushy.

This immersive workshop blends real-world scenarios, behavioural insights, and proven frameworks to equip your team with practical tools they can use immediately.

From building trust and asking powerful questions to handling objections and closing with confidence, the program focuses on turning every sales interaction into a value-driven conversation.

Whether you’re struggling with low conversions, inconsistent pipelines, poor follow-ups, or a lack of buyer engagement, the Science of Selling Workshop gives your team a structured roadmap to fix it.

What will your Team Learn

  • The psychology behind how Indian buyers make decisions

  • Structured frameworks for prospecting, pitching & objection handling

  • Techniques to build trust and influence without discounting

  • How to create value-based conversations instead of price-based ones

  • A practical, step-by-step sales process your team can replicate

  • Tools for improving conversions, follow-through, and customer retention

Who Should Attend?

Science of Selling Workshop is ideal for

MSMEs and SMEs scaling revenue
Business owners and Founders
Sales Teams and Managers
Customer-facing teams in retail, B2B, and services

If your business is ready to improve selling effectiveness, strengthen customer relationships, and give your team a competitive edge, this workshop is the most impactful step you can take.

Why it works

Why it works

The workshop is rooted in behavioural science and proven sales methodologies used globally—simplified, localised, and adapted to suit Indian industries and customer realities. Instead of motivational hype, your team gains actionable skills they can implement from the very next sales call.

Transform your sales outcomes with the power of science, not chance.

Enable your team to sell smarter, confidently, and consistently.

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Hear what our Attendees say

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YES - I want to attend the workshop

Frequently Asked Questions

The Science of Selling Workshop is a structured, practical training program designed to help sales teams understand the fundamentals of selling, buyer behaviour, communication, and the discipline required to convert opportunities consistently. It focuses on repeatable sales habits,not pressure-driven tactics.

This workshop is ideal for:

  • SME and MSME sales teams
  • First-time or early-stage sales professionals
  • Sales teams are struggling with inconsistency
  • Businesses want structured, ethical selling practices
  • Organisations preparing to scale their sales operations

Most sales training focuses on motivation or aggressive techniques.
The Science of Selling Workshop focuses on:

  • Sales psychology
  • Buyer decision behaviour
  • Structured sales processes
  • Clear communication and objection handling
  • Long-term relationship building
  • Ethical, value-led selling

It teaches why selling works before teaching how to sell.

The workshop typically includes:

  • Understanding the customer’s buying journey
  • Essential sales fundamentals and habits
  • Structuring a predictable sales process
  • Asking effective questions
  • Handling objections without pressure
  • Building trust and rapport
  • Follow-up discipline

Ethical, relationship-based selling.

Yes. Many participants are founders, front-line staff, or technical teams who interact with customers. The workshop helps them communicate value clearly and understand how buying decisions are made.

The Science of Selling Workshop is typically delivered as:

  • A full-day session, or
  • A half-day intensive, depending on organisational needs

A pre-workshop briefing call is included to customise content for the team.

Yes. While the principles are universal, examples, exercises, and role plays are adapted to:

  • Your industry
  • Your product/service complexity
  • Your customer profiles

Your team’s maturity level.

Teams usually experience:

  • Better clarity around sales fundamentals
  • Improved confidence in conversations
  • Stronger follow-through habits
  • More structured customer engagement
  • Reduced dependency on “pitching”
  • A more ethical, relationship-led selling approach

Yes. The workshop includes:

  • Scenario-based discussions
  • Guided practice
  • Real-world examples
  • Reflection and feedback loops

Participants learn by doing—not just listening.

Workshops are effective for:

  • Small groups of 8–15 participants, or
  • Larger groups depending on your training goals

Ethique Advisory can recommend the ideal format based on your team size.

Yes. Optional add-ons include:

  • Reinforcement sessions
  • Micro-learning follow-ups
  • Team check-ins
  • Extended coaching support

This helps teams convert learning into long-term behaviour.

Absolutely.
We believe selling is a service.
The Science of Selling Workshop focuses on:

  • Respectful communication
  • Value-led conversations
  • Understanding customer needs
  • Long-term relationships

No pressure tactics. No manipulation.

You can connect with us to discuss team size, training needs, and preferred dates.

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Science of Selling